| |
|
|
|
|
IDRA
Ismail Qemali str. Bldg.34/1, Ap.1/3
P.O. Box 1730
Tirana, Albania
Tel: +355 4 253288
Tel/Fax: +355 4 253352
E-mail: idra@albic.net
Web: www.idra-al.org
|
|
Services
Market Research
Tools and Instruments
Quantitative research
- Opinion Polls such as:
- election polling
- life quality & stratification studies
- Economic Surveys
- self-administered questionnaires
- salary surveys
- interviewer-assisted surveys
Qualitative research
- Consumer attitudes research
- Discussion / Focus groups
|
|
|
Economic & Social Research
- Business environment research
- Business-to-Business (B2B) studies
Marketing research
- Marketing analysis and evaluation
- Segmentation studies
- Privatization evaluation / studies
- Advertising assessment
- Copy tests
- Before/ after impact tests
Media research
- TV and radio audience research
- Media evaluation
|
|
|
|
|
Training & Consulting
IT Consulting & IT Services
|
|
|
Project Management
G.I.S.
Geographical Information System |
|
|
| |
|
|
|
|
|